Anna kravets, Principal 

Michael Levinger, Advisor  

Daniel supports Health Innovation Strategies’ clients by providing his deep experience working with some of the largest companies in America to deliver measurable, results-oriented innovation programs.  He leverages both innovation consulting and corporate experience, at firms like Imaginatik and Staples, to help clients clearly articulate their innovation goals as well as define project plans that will successfully execute against these goals.

Daniel has demonstrated ability collaborating closely with client executives in developing innovation strategy, executing on innovation initiatives, and delivering impactful innovation management programs (in support of both internal and external innovation).  He has successfully delivered these services across multiple sectors, including life sciences, health systems, insurance, energy, retail, financial services, and airlines.

Daniel graduated with an MA in International Affairs from The George Washington University and a BA in Political Science from Boston University.

Naomi Fried PhD, a national thought leader on healthcare innovation, is founder and CEO of Health Innovation Strategies.  Naomi was previously Biogen’s first VP of Innovation and External Partnerships where she developed Biogen’s “innovation beyond the molecule” strategy to deliver non-pharmacological value to patients and providers.  

Prior to Biogen, Naomi was the first Chief Innovation Officer at Boston Children’s Hospital (BCH).  At BCH, Naomi built and led the Innovation Acceleration Program, which focused on enhancing the innovation culture, improving care quality, and assisting the hospital in shaping the future of health care. The Innovation Acceleration program supported strategic innovation initiatives, resourced grass roots innovation, and identified unmet innovation opportunities.  Naomi oversaw the creation and administration of the Innovestment Seed Grant program which supported 37 projects and the FastTrack Innovation in Technology (FIT) Program which developed 9 novel clinical software solutions and mobile apps. She also initiated and led the development of BCH’s telehealth strategy.

Before moving to the Boston area, Naomi was the VP of Innovation and Advanced Technology in Kaiser Permanente's (KP) Program Offices where she led an effort to identify and assess emerging health care technologies and chaired the board of its internal Innovation Fund for Technology. She formed KP’s Telehealth Working Group and was involved in the start-up and governance of KP’s Innovation Lab, the Sidney R. Garfield Center for Health Care Innovation. She was the Managing Director of the Archimedes Project.

Naomi has served on the advisory boards of the HealthCare Business Women's Association, MedCity News, Digital Collaboration Solutions, the Journal of Clinical Innovation & Technology,  as well as a Director of the American Telemedicine Association.  She was also appointed a member of the Governor of Massachusetts’ Innovation Council. Her awards include being named one of Women in the Enterprise of Science and Technology's “Notable Women Entrepreneurs in Science & Technology” in 2013 and one of Healthcare IT News’ “2013 Health Information Technology (HIT) Men and Women of the Year Award, Innovators.”  Naomi was named “The Emerging Executive of the Year” in 2014 by the Massachusetts Technology Leadership Council and was named one of 40 “Healthcare Transformers of 2016” by Medical Marketing & Media. 

Naomi writes and speaks nationally and internationally on innovation and digital health.  Naomi received her Ph.D. in Materials Science from MIT and her B.S. in Chemistry from the University of California, Berkeley.


Naomi Fried, Phd, CEO and Founder 

Heidi is an experienced software architect, developer, and technical leader with deep expertise in web-facing applications and systems integration. Taking a process-oriented approach, she has worked with large and small organizations across public and private sectors to develop and improve their web products and services.

She works closely and collaboratively with clients to develop solutions that fit their needs and help them bring their systems to the next level in a sustainable way. She has also built cross-functional teams focusing on effective delivery and growth.

In addition to 20 years' experience in the field of technology, Heidi brings a unique perspective including social sciences research experience, as well as program design, management, and "monitoring and evaluation" skills through her prior work at the United Nations. She holds an M.A. in International Relations from American University and a Bachelor in Computer Science from Rice University.

heidi hunter, director of technology  

Meredith Cohen, projects director  

Daniel Friedman, Project Lead  

Meredith is the Planning and Projects Director at Health Innovation Strategies. In this role she engages in strategic planning, project management, and client communication. She has worked closely with clients to help define and analyze business processes and build methodologies in order to improve efficiency and effectiveness. 

As a business consultant with more than 25 years’ experience in organizational and professional development, Meredith brings an understanding of the complexities involved in leveraging organizational strengths while taking advantage of opportunities for growth. In addition to her work in healthcare, Meredith has done extensive work in the creation and delivery of training programs for customers in the IT consulting industry.

Meredith graduated magna cum laude from Brown University with a Bachelor of Arts in Psychology.

Anna Kravets is a highly accomplished senior executive with over 20 years of success within life sciences, health services, insurance, and financial services. Her experience spans corporations, startups, advisory and thought leadership. Anna has run major initiatives including strategy, execution, value realization and has built products and launched successful startups.

Until recently Anna served as Chief Digital Officer for Health Services & Solutions (HSS) at Merck & Co. Within this role, Anna led the strategy and execution of the digital engagement/collaboration platform for Merck and external partners, and led strategic planning for digital and data capabilities for Merck’s HSS portfolio. In addition to her CDO role with Merck, she was a CIO and a founding member of ILUM Health Solutions – a growing digital health enterprise within the infectious disease management and antimicrobial stewardship arena. 

She is passionate about driving innovation within the broad healthcare ecosystem and initiated a Merck/Amazon relationship to launch the Alexa Diabetes Challenge. This challenge was aimed at activating innovators to explore voice and conversational health for helping patients to manage chronic conditions.  Anna currently chairs the Industry Advisory Board of ASSIST, a National Science Foundation Engineering Research Center, and the Innovation Taskforce at HIMSS Personal Connected Health Alliance.  Anna has multiple degrees in computer science and engineering.

Michael Levinger is a technology and healthcare executive and entrepreneur specializing in innovative and transformative digital health solutions. Mike is the Chief Operating Officer and Chief Information Officer for Primaris Healthcare, a healthcare services company that works with the full range of healthcare providers to improve healthcare quality, outcomes and costs. Mike’s responsibilities include client services delivery, business development and information systems along with strategic responsibilities as a member of the firm’s senior leadership.

Previously, Mike was the Founder, President & CEO of a consulting firm specializing in innovative solutions to improve care coordination and engagement and the President & CEO of an electronic health record integration company. Mike has been an executive in multiple software and services companies dedicated to successful use of enterprise information systems. 

Mike teaches a graduate course on Health Information Systems and EHR deployment at Boston University, is a member of the Massachusetts/Rhode Island HFMA Healthcare Delivery Transformation Committee.

Mike holds an AB in Computer Science from Brown University and an MS in Business Policy from Columbia University.

Innovation and Digital Health Strategy